Since the pandemic period, we have seen that many businesses are shifting from physical to online. People who consider social media platforms as means of amusement now use them for business. Companies usually want to target more audiences, so they are using social media platforms for this purpose.
Are you a Shopify Store owner and want to update your customers on other social media Channels? Do you plan to engage more audiences and convert them into brand loyalties?
Or are you searching for an easy solution for how your customers can follow you on other social media apps? Well, you can engage other social media accounts on Shopify. And Instagram is one of the social media channels.
Instagram is a widely used social media application over the world. According to the Statistics of World Population, over two billion active users are on Instagram. You can use this application for multiple purposes like having fun, business, content creation, and many more.
In this blog, I will guide you on “How Do I Add My Instagram Link to My Shopify Footer” But first, let’s discuss some features that a Shopify Store store owner may use.
Features Of Instagram For Shopify Store
Instagram can be a powerful tool for Shopify store owners to reach potential customers, showcase their products, and increase sales. Here are the key features of Instagram that are helpful for business purposes:
- Instagram Profile;
Create an Instagram profile for your Shopify store and include relevant information about your business, such as your store’s name, website, and location.
- Instagram Posts;
Share high-quality images and videos of your products on your Instagram feed to showcase your offerings. Utilize relevant hashtags to increase visibility and reach a wider audience.
- Instagram Stories;
Share behind-the-scenes content, promotions, and sneak peeks of new products on your Instagram stories. Use polls, quizzes, and other interactive elements to engage with your followers.
- Instagram Shopping;
Connect your Shopify store to your Instagram account and enable the shopping feature to allow customers to purchase products directly from your posts and stories.
- Instagram Ads;
Use Instagram’s advertising platform to reach a larger audience and drive sales. Choose from various ad formats, such as photo, video, and carousel ads, and target specific demographics and interests to ensure your ads reach the right people.
- Instagram Influencer Marketing;
Partner with influencers in your niche to promote your products to their followers. It can be an effective way to reach a new audience and increase sales.
By utilizing these features of Instagram, Shopify store owners can effectively promote their products, build brand awareness, and reach potential customers.
Methods Of adding Instagram links on Shopify Footer
You can add social Instagram links on Shopify Footer in several ways. This blog discusses the three most common and easy ways to do this.
- Using a link list
- Using liquid code
- Using Social icons apps
You can choose one of these methods depending on the ease and need of Your Shopify store. Here I will provide you with a step-by-step guide regarding the about methods. Let’s take Start with the very first method.
- Using a Link list
Adding an Instagram link to the footer of your Shopify store using a link list is a straightforward process. Here are the steps to follow:
- Go to the Shopify Admin panel;
Log in to your Shopify account and access the Admin panel by clicking on the “Shopify Admin” button in the top right corner of the page.
- Navigate to the Navigation page;
From the Home page, click on the “Online Store” option on the left-side menu and click “Navigation.”
- Access the Footer Menu;
Scroll down to the “Footer menu” section, and click on the “Add menu” button.
- Create a new Link List;
Give the new menu a title, such as “Follow Us.” This title will display in the footer of your store.
- Add the Instagram link;
In the “Add a link” section, enter the text you want to display for your Instagram link in the “Link text” field. For example, “Instagram.” Then, enter the URL for your Instagram account in the “Link” field.
- Save the changes;
Once you’ve added the Instagram link, click on the “Save menu” button. Changes will reflect on the front end of your store.
- Test the link;
Go to your Shopify store’s website, scroll to the footer, and click on the Instagram link to ensure it’s working correctly.
By following these steps, you’ll be able to add an Instagram link to the footer of your Shopify store using a link list. It will make it easy for visitors to your store to find and follow your Instagram account, which can help increase your reach and engagement on the platform.
B. Method of Using Liquid code
Adding an Instagram link to the footer of your Shopify store using Liquid code is a great way to customize the look and feel of your store. Here’s how to do it in a few simple steps:
- Access the Theme Editor;
Log in to your Shopify account and go to the “Online Store” section. From there, click on “Themes,” find the theme you’re using and click on “Edit code.”
- Locate the footer;
liquid file: In the “Sections” folder, find the “footer. liquid” file and click on it to open it. This file controls the layout and content of the footer on your store’s website.
- Add the Instagram link code;
In the footer. Liquid file, find the area where you’d like to add the link and paste the following code:
PHP copy code
<img src=”https://example.com/instagram-icon.png” alt=”Follow us on Instagram”>
4. Replace the placeholder values;
Make sure to replace “your Instagram username” with your actual Instagram username and the URL for the image with a square image of your choice that represents your Instagram account.
5. Save the changes;
Once you’ve made the changes, click the “Save” button to apply them.
6. Test the link;
Visit your store’s website, scroll down to the footer, and click on the Instagram link to ensure it’s working correctly.
By following these steps, you’ll be able to add an Instagram link to the footer of your Shopify store using the Liquid code. It will give you greater control over the look and feel of your store and help your visitors quickly find your Instagram account.
Method of Using Social Icons
Adding an Instagram link to your Shopify footer using a social icons app is a quick and easy way to connect with your customers on Instagram. Here’s a step-by-step guide to help you get started:
- Choose a social icons app;
Many apps are available in the Shopify App Store. Choose one that you like and that fits your needs.
- Install the app
After choosing the app, click the “Get” button to install it. Follow the prompts to complete the installation process.
- Configure the app;
Once you’ve installed the app, go to the app’s settings and configure it to display the icons you want in the footer of your store. It typically involves choosing which social media platforms you wish to link to and customizing the appearance of the heroes.
- Add the Instagram link.
In the app’s settings, enter the URL for your Instagram account and make sure the Instagram icon is selected to display in the footer.
- Save the changes;
After making the changes, click the “Save” button to apply them.
- Test the link;
Visit your store’s website, scroll down to the footer, and click on the Instagram icon to ensure it’s linked to your account correctly.
It will make it easy for your visitors to find and follow your Instagram account, helping you connect with your customers and build your brand on the platform.
Remember that some social icon apps may come with additional features, such as displaying icons in other parts of your store or tracking social media metrics. Explore all the app’s features and use them to your advantage.
Application for Instagram Integration
Several software applications allow you to integrate an Instagram link into the footer of your Shopify store. Here are some of the most popular ones and their additional features that can be beneficial for Shopify store owners:
- Social Media Icons;
This app is used to help you easily add social media icons, including Instagram, to your Shopify store. It offers a range of customization options, including changing the size and color of the icons and choosing from different icon styles.
- Social Media Feed;
This app allows you to display your Instagram feed directly on your Shopify store, helping you showcase your content and build a stronger connection with your customers. It comes with various customization options, including choosing the feed’s size and layout and adjusting the text’s color and font.
- Instagram Shop;
This app is applicable to help you sell your products directly on Instagram. It allows you to tag your products in your Instagram posts and provides a seamless shopping experience for your customers. It also integrates with your Shopify store, making it easy to manage your orders and inventory from one central location.
This app is a powerful tool for showcasing your Instagram content on your Shopify store. It allows you to display your Instagram feed in various ways, including as a grid, slider, or carousel. You can also choose from multiple customization options, including the ability to change the text’s size, color, and font.
These are just a few of the many software applications available for integrating an Instagram link into the footer of your Shopify store. Using one of these tools, you can build a stronger connection with your customers and increase the visibility of your Instagram account, helping you grow your brand and increase sales.
Benefits of Instagram Integration
Adding an Instagram link to the footer of your Shopify store can bring many benefits to your business. Here are some of the help
- Increased visibility;
Adding an Instagram link to your store’s footer makes it easy for visitors to find and follow your Instagram account. It can increase your brand’s visibility on the platform and help you reach a wider audience.
- Stronger connection with customers;
Instagram is a powerful platform for building customer relationships. Adding an Instagram link to your store makes connecting with customers on the platform more straightforward, helping you build a stronger relationship with them.
- Showcase your products;
Instagram is a great place to showcase your products and give customers a behind-the-scenes look at your business. Adding an Instagram link to your store can encourage customers to follow you on the platform and see your latest product updates.
- Boost sales:
Using Instagram to showcase your products and connect with customers, you can increase brand awareness and drive sales. Adding an Instagram link to your store can make it easier for customers to find and follow your Instagram account, helping boost sales and grow your business.
- Enhance your brand image:
Instagram is a visually-driven platform, making it a great place to showcase the personality and style of your brand. Adding an Instagram link to your store can enhance your brand image and help customers understand who you are and what you stand for.
Adding an Instagram link to the footer of your Shopify store is a simple and effective way to increase your brand’s visibility, connect with customers, and boost sales. By taking advantage of the benefits of Instagram, you can grow your business and reach a wider audience.
Frequently Asked Questions (FAQs)
Can I use My URL With Shopify?
Yes, you can use your custom domain with Shopify. It will allow you to have a professional, branded online presence for your store. You can purchase a domain from a third-party provider and connect it to your Shopify store.
How Many Followers Do I Need To Add Instagram To Shopify?
There is no specific number of followers required to add Instagram to Shopify. You can add Instagram to Shopify regardless of the number of followers you have on your Instagram account.
Connecting your Instagram account to your Shopify store lets you showcase your products and engage with your customers on both platforms.
Is Shopify Better Than Owning Your Website?
Whether Shopify is better than owning your website depends on your specific needs and goals. Shopify provides an easy-to-use platform for creating an online store, with features such as payment processing, inventory management, and theme customization.
However, if you need a more customizable and scalable website, it may be better to invest in your website. Ultimately, the best option depends on your unique circumstances and business needs.
In conclusion, there are several ways to add an Instagram link to the footer of your Shopify store, including using a link list, liquid code, or social media icon apps. Each method has advantages and disadvantages, so it is essential to consider your specific needs and preferences before choosing the best approach for your business.
Adding an Instagram link to your Shopify footer can bring many benefits to your business, including increased visibility, stronger connections with customers, improved brand image, and boosted sales. By following the steps mentioned above, you can easily add an Instagram link to your store and start taking advantage of the benefits of this powerful platform.