Facebook Advertising Services

In the contemporary digital landscape, social media has become an indispensable aspect of an effective marketing strategy. With an astounding 2.7 billion active users worldwide, Facebook offers a unique and unparalleled opportunity for businesses to engage with a diverse and expansive audience. Facebook advertising is designed to help businesses create targeted and effective ads that engage users and drive conversions.

Facebook advertising offers many benefits for businesses seeking to achieve their marketing objectives, from enhancing brand awareness to boosting website traffic and sales. With Facebook’s sophisticated targeting features and analytical tools, businesses can design bespoke, personalized ads that align with the preferences and interests of their target audience, leading to greater resonance and impact.

Whether you’re a small business looking to expand your reach or a large enterprise seeking to drive more sales, Facebook advertising can help you achieve your marketing objectives. So, if you’re looking to take your business to the next level, consider partnering with our Facebook advertising services to unlock the full potential of this powerful social media platform.

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Benefits With Facebook Advertising

For contemporary businesses, establishing a presence on Facebook has become a crucial means of engaging with their intended audience. With over 2.8 billion active monthly users, Facebook has a massive reach, making it a powerful tool for businesses looking to grow their brand and increase sales.

If you’re still on the fence about whether to advertise on Facebook or not, here are some compelling benefits to consider:

Highly targeted advertising

Facebook’s advanced targeting options allow you to reach your ideal customer based on their demographics, interests, behaviors, and more. By harnessing Facebook’s sophisticated targeting capabilities, businesses can create tailor-made audiences and effectively communicate their message to individuals who are most likely to be interested in their products or services.


In contrast to conventional advertising techniques such as TV or print ads, Facebook advertising offers a remarkable cost advantage. By utilizing a modest budget, businesses can reach a significant number of potential customers and boost traffic to their websites.

Increased brand awareness

The impact of Facebook advertising on brand awareness and exposure is significant. It is a powerful tool that businesses can use to effectively increase their brand visibility and get noticed by their target audience.

Improved engagement

Facebook advertising allows you to engage with your audience in ways that traditional advertising simply cannot. With features like interactive video ads, polls, and quizzes, you can create an engaging experience for your audience that encourages them to interact with your brand.

Measurable Results

Facebook advertising allows businesses to track and measure the success of their ad campaigns in real-time. By analyzing metrics such as clicks, impressions, and conversions, businesses can gain valuable insights into what’s working and what’s not and make data-driven decisions to optimize their strategy. This makes Facebook advertising a highly effective tool for businesses looking to grow their brand and increase sales.
Facebook advertising offers numerous benefits to businesses looking to grow their brand and increase sales. With highly targeted advertising, cost-effective pricing, increased brand awareness, improved engagement, and measurable results, Facebook is a must-use platform for businesses looking to stay ahead of the competition.

What did we offer in our Facebook Advertising Services?

Customized Facebook Ad Campaigns: As a Facebook advertising service provider, we offer customized ad campaigns based on our client’s specific business objectives and target audience. This involves creating ads tailored to their unique needs and goals and using Facebook’s advanced targeting options to reach the right people at the right time.

Ad Copy and Design: In addition to creating customized ad campaigns, Shopify Digital offer ad copy and design services to ensure that the ads are visually appealing and effectively communicate the client’s message. This involves creating ad copy that is clear, concise, and compelling and using eye-catching visuals that grab the audience’s attention.

Ad Optimization: Facebook’s advertising platform provides a wealth of data that can be used to optimize ad campaigns for maximum effectiveness. As a Facebook advertising service provider, Shopify Digital offers ad optimization services that involve analyzing campaign performance, identifying areas for improvement, and making adjustments to improve performance.

A/B Testing: A/B testing is a powerful way to test different ad variations and determine which ones perform best. As a Facebook advertising service provider, we offer A/B testing services that involve creating multiple ad variations, running them simultaneously, and analyzing the results to determine which ones perform best.

Ad Retargeting: Ad retargeting involves showing ads to people who have already interacted with your client’s brand in some way, such as visiting their website or engaging with their social media content. In our Facebook advertising service, we offer ad retargeting services that help your clients stay top of mind with their target audience and increase conversion rates.
Overall, with our Facebook advertising services, you can get a range of services that help you to reach your target audience, increase brand awareness, and drive sales and conversions. By offering customized ad campaigns, ad copy and design, ad optimization, A/B testing, and ad retargeting, we help our clients achieve their business objectives and stay ahead of the competition.

Ad formats that include in our Facebook Advertising Services:

Image Ads

Image ads are the most common ad format on Facebook. These ads consist of a single image with accompanying text and are effective at capturing the audience’s attention and communicating a clear message.

Video Ads

Video ads are becoming increasingly popular on Facebook. These ads consist of a short video that showcases the client’s product or service and can be used to build brand awareness, drive engagement, and increase conversions.

Carousel Ads

Carousel ads are a great way to showcase multiple products or services in a single ad. These ads consist of multiple images or videos that can be swiped through by the audience, allowing them to see a variety of offerings in one ad.

Instant Experience Ads

Instant Experience ads, formerly known as Canvas ads, are a full-screen ad format that provides an immersive, interactive experience for the audience. These ads can be used to showcase products, tell a brand story, or drive engagement.

Sponsored Stories

Sponsored stories are a type of ad that appears in the user’s newsfeed and are designed to look like regular Facebook posts. With the help of these ads, you can easily increase your brand awareness and drive engagement.

Lead Ads

Lead ads are a Facebook ad format that enables users to provide their contact details directly through the Facebook app. These ads can effectively generate leads for businesses offering a service or product.

Targeting Options That We Use:

As a Facebook Advertising Service provider, we use various targeting options to help our clients reach their desired audience. Here are some of the targeting options we use:

Demographic Targeting: We use demographic targeting to reach people based on their age, gender, education, job title, and other demographic information. This allows us to tailor our ads to the audience we want to reach and increase the likelihood of engagement and conversions.

Location Targeting: Location targeting allows us to reach people based on their location. We can target specific countries, regions, cities, or even zip codes, which is particularly useful for businesses with a local presence.

Interest Targeting: With interest targeting, it’s possible to target individuals based on their interests, hobbies, and behaviors. Facebook collects data on users’ likes, shares, and other actions, which we can use to target ads to people with specific interests.

Lookalike Targeting: Lookalike targeting allows us to reach people similar to our client’s existing customers. We use data from our clients’ Facebook pixel or email list to create a custom audience, which we can then use to find people who share similar characteristics and behaviors.

Custom Audiences: Custom audiences enable us to target individuals who have previously engaged with our client’s brand through activities like visiting their website, interacting with their social media content, or making a purchase. We can use this data to create a custom audience and target ads specifically to these users.

Behavioral Targeting: Behavioral targeting lets us target individuals based on their previous actions on Facebook, including their search history and the pages they’ve liked. This targeting approach assists in identifying users who are more likely to be interested in the products or services offered by our client.

Overall, by using a combination of these targeting options, we can create highly targeted and effective Facebook ad campaigns that reach the right audience and drive results for our clients.

Best practice for Facebook advertising campaign:

  • Define your objectives
  • Know your audience
  • Use eye-catching visuals
  • Write clear and concise ad copy
  • Test multiple ad formats
  • Set a reasonable budget
  • Monitor and adjust your campaigns regularly
  • Use retargeting to reach people who have shown interest in your brand
  • Keep up with Facebook’s ad policies and guidelines
  • Analyze your results and adjust your strategy accordingly.

How do we work as a Facebook Advertising Agency?

As a Facebook Advertising Agency, our approach typically includes the following steps:

Client Consultation: We start by understanding our client’s business objectives, target audience, and budget. This helps us develop a customized strategy that aligns with their specific goals.

Campaign Setup: Once we have a clear understanding of our client’s objectives, we set up their Facebook Advertising campaign. This includes creating ad accounts, setting budgets, and defining ad objectives.

Audience Targeting: We use a combination of demographic, location, interest, and behavioral targeting to ensure the ads reach the right audience.

Ad Creative: We create eye-catching visuals and write clear, concise ad copy that resonates with the target audience.

Ad Testing: We test multiple ad formats and ad copy to determine which ads are most effective at driving engagement and conversions.

Campaign Optimization: We keep track of the campaign’s progress and implement changes to enhance its effectiveness.

Reporting: We furnish periodic reports on the campaign’s performance, encompassing vital metrics like impressions, clicks, conversions, and return on ad spend (ROAS).

Retargeting: We use retargeting to reach people who have already shown interest in our client’s brand, such as by visiting their website or engaging with their social media content.

Collaboration: We collaborate closely with our clients to ensure we’re aligned on goals and to adjust the campaign strategy as needed.

Our Facebook advertising agency doesn’t mandate an annual contract when working with us. You have the freedom to pay us monthly or collaborate with us on a per-project basis. We comprehend that every client’s requirements are different, so we don’t enforce any long-term obligations. You have the liberty to sample our service and figure out what works most effectively for your business.
Once a contract is signed, we begin the onboarding process, which typically takes up to 48 hours. Our client is assigned a dedicated account manager who conducts research and develops a customized advertising strategy based on the client’s objectives. Once the Facebook account manager determines the best approach for the campaign, we provide the client with an ad proposal outlining the number of planned ads and any other necessary details. This proposal serves as a guide before we officially launch the campaign together with the client.

Absolutely! Our Facebook ads management services also include managing PPC campaigns. We have extensive experience handling Google Adwords campaigns for eCommerce brands, and we are more than happy to assist you with your PPC campaign needs.

Our Facebook advertising service does not have a specific minimum ad spend requirement. However, we recommend a daily budget of at least $100 to allow for ample testing of different strategies and effectively targeting your desired audience on Facebook.
The timeline for seeing results from our Facebook ad services varies based on the specific goals of your ad campaigns. However, typically we start seeing positive results within 1-2 weeks of launching the campaigns.
At our Facebook advertising service, we prioritize fast and immediate communication with our clients using the messaging platform Slack. This allows for real-time discussions and eliminates the need to wait on hold or be transferred to different team members. We aim to make the process of working with us as seamless and efficient as possible, and our communication systems are designed to integrate seamlessly into your company like a plug-and-play in-house team.